Changing the Game: The Future of Food Through Chefs and Content Creators.

long ago, culinary traditions were rigid and static, with recipes passed down from one generation to the next without any change or variation, but now, this idea is being flipped by chefs and content creators who are determined to break away from the old ways.

Source: https://www.euronews.com/culture/2025/06/28/turnover-tradition-how-chefs-and-content-creators-are-shaping-the-future-of-food