In India’s culturally rich landscape, literature festivals are flourishing, serving as a bridge between the country’s diverse linguistic roots and its vibrant youth eager to explore literature in both their native tongues and English. From the serene hilltop towns to the bustling urban centers, these festivals bring together readers and writers, fostering a community spirit that transcends the usual realms of Bollywood and cricket. The largest of these, the Jaipur Literature Festival, marks its 18th year, proving its status as a premier literary event globally. It’s joined by numerous other festivals that mirror its model, each with its unique flavor, highlighting regional languages, solving the need for cultural expression that the rigid Indian education system often missed.

Young people, who are increasingly bilingual thanks to their educational exposure and technological connectivity, are at the heart of this literary renaissance. They not only embrace literature in their mother tongues but also in English, creating a rich tapestry of literary exploration. The festivals, many of which are free, typically run from October to March, offering a platform for college students to explore new ideas, meet their favorite authors, or simply enjoy the literary ambiance.

This new wave of literary appreciation in India is reflected in the publishing industry’s success stories, such as Ravi Mantri’s Telugu love story “A Few Pages From Mother’s Diary,” which has resonated with young readers, embodying the return of a love and respect for mother tongues among the younger generation. Additionally, the festival circuit has become an essential platform for authors and readers alike, offering opportunities for engagement through panel discussions, book signings, and cultural events, thereby solidifying the burgeoning status of literature as a cherished expression of identity and connection in India.

Source: https://www.nytimes.com/2025/03/08/world/asia/india-literature-festivals.html