China’s government has announced ambitious plans to increase consumer confidence and boost its economy. The plans include promoting reasonable wage growth, improving minimum wage adjustment mechanisms, and offering subsidies for childcare. The government also aims to unlock the earning potential of homeowners and encourage the development of emerging markets such as AI-powered products and snow and ice tourism. The government is connecting consumer spending to broader social goals like elderly care improvement, childcare support, and work-life balance, signaling that consumption is not just an economic goal but a means to enhance the quality of life.

Source: https://www.theguardian.com/business/2025/mar/17/china-consumption-economy-trump-tariffs