Watchdog upholds complaint about advert that digitally altered clothing and used low angle to accentuate long legs

The UK advertising watchdog has banned an advert from high street retailer Next for featuring an “unhealthily thin” model in digitally altered clothing.

The advertisement, which ran on its website, featured a model marketing Next’s “power stretch denim leggings”.

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Source: https://www.theguardian.com/media/2025/feb/12/next-ad-banned-over-unhealthily-thin-model-in-digitally-altered-leggings